The Sales Lead is a role model Bear Builder that has been given the additional responsibilities as a Leader on Duty on designated shifts. During those times Sales Leads will be in charge of the total operation of the store that includes but is not limited to leading a team of associates, modeling Experience First® behaviors, and enhancing the Guest’s experience while achieving the store sales goals. Their partnership with the management team will enable them to gain the additional knowledge and skills required for career advancement. When not designated as the Leader on Duty, Sales Leads will perform the role of a Bear Builder. Responsibilities When Designated as the Leader on Duty: Leads a team of associates to consistently model the Experience First standards and behaviors Communicates clear expectations and holds the store team and self accountable for achieving all brand, performance and behavior standards Energizes associates to ensure proper coverage, exceptional Guest service, completion of daily tasks and adherence to company standards Delegates to associate team effectively Maintains a positive and motivational style in all communication and actions to promote productivity and ownership Drives associate engagement by recognizing and rewarding employees for outstanding performance Builds a highly satisfied and loyal customer base through engagement, conversion and capturing Guest information for the loyalty program Audits daily punches to ensure accuracy and compliance with BABW payroll and timekeeping policies and procedures Adheres to and enforces all BABW store security and cash management policies and procedures Ensures store is always Grand Opening ready by following opening and closing procedures Operates and maintains all IT systems in accordance with policies and procedures.